Intervention MessagingRx™

Your direct connection into the pharmacy for customized care delivery and improved performance outcomes.

Leverage the power of face-to-face interventions delivered by a pharmacist each time your members visit their local pharmacy to pick up a prescription. Intervention MessagingRx delivers real-time, actionable messaging to the pharmacist for interventions that help drive improved member health outcomes and increase your performance on quality measures.

  • Empower pharmacists to help drive member behavioral change
  • Increase on-going member adherence
  • Improve quality measures such as HEDIS, Star ratings and PDC rates
  • Help improve population health and chronic disease management

As a health plan in today's competitive market, you are constantly looking for ways to engage your members to actively drive better care and better health. While you have several methods of reaching your members, many of these channels may not be effective – or there may be opportunities for improvement – and your members may feel inundated with current outreach efforts. The local pharmacy remains an untapped and unique channel to drive member engagement.

Intervention MessagingRx from RelayHealth is a nationwide connectivity platform that helps your health plan improve member health any time a member picks up a prescription at a participating pharmacy. With your members visiting their local pharmacy more often than any other care destination, you can benefit from frequent pharmacy encounters and the trust held between your members and their pharmacist.

Our platform allows for flexibility and customization to help give health plans the best opportunity to deliver high value messages for increased conversion rates. You choose which members to target, when to target them, and what message the pharmacist receives.

Examples of the customized interventions in use today:

Medication Adherence
How many of your members could get above 80% PDC by picking up one extra refill?
With Intervention MessagingRx, you can draw on the trusted pharmacist relationship to help counsel and convert non-adherent members. Medication adherence and PDC rates are improved with additional refills, improving Star ratings and reducing downstream medicals costs.

Cash Rx Monitoring
Are cash claims impacting your medication adherence ratings?
With Intervention MessagingRx, you can activate pharmacists to redirect your patients' cash claims through their health plan. This helps to drive medication adherence through prescription transparency, while reducing costs and improving program efficiencies.

Immunization Messaging
Would broader member immunization coverage help to lower your costs?
With Intervention MessagingRx, you can empower pharmacists to conduct a targeted immunization conversation with your members and have them administer the vaccine while the member is in the store. This helps to boost member vaccination rates, thereby improving Star/HEDIS performance.


  • Face-to-face interventions by the pharmacist, a patient’s trusted care provider
  • Targeted, real-time messaging delivered when your members pick up a prescription
  • Customized messaging directed by the health plan to align with strategic objectives
  • Closed loop reporting with completed interventions

To learn more about how to improve member health outcomes and your performance ratings, please fill out the contact form to the right.

Share This: