INDUSTRY NEWS: Learn more about the Per-Se Technologies and NDC Health acquisition and the expanded services of RelayHealth

Patient AssistanceRx™

Programs to Promote Customer Loyalty and Compliance

In today's ever changing pharmacy marketplace, the very existence of pharmacies is being challenged. While the amount of revenue for a unit of work is dropping, the cost per unit of work is rising significantly. On a daily basis, pharmacies are facing rising costs of inventory, labor, and general supplies. In addition, there is an increase in the ease of mobility by your patients and customers to shop around or visit different stores for different needs.

Never before has pharmacy been able to aggregate business and present a united front to pharmaceutical manufacturers. If your pharmacy can offer programs that ensure that patients receive the highest quality medication therapy management, compliance programs, and access to prescription drugs at the lowest possible price, you will maintain customer loyalty and help make your pharmacy the patient's healthcare destination.

The Solution

How can your pharmacy gain access to programs that offer your patient the widest variety of information and cost- saving benefits? It's simple: if you're connected to our Intelligent Network, then the solution is closer than you think!

By leveraging RelayHealth's Intelligent Network and aggregating the volume of a large group of pharmacies, we help you generate new revenue sources. Our suite of customer loyalty solutions helps you offer effective patient education, compliance and persistency, medication therapy management (MTM) programs, and patient assistance programs.

Programs for the Third Party Market

If a patient experiences a high out-of-pocket cost at the pharmacy, they may refuse medication, skip doses, split pills, change medications, or avoid getting refills. Our Third Party Market programs help ease the financial burden to the patient by offering co-pay assistance or sampling programs.

eVoucherRx™*

The eVoucherRx program sends real-time messages offering manufacturer-sponsored electronic coupons applied to a patient's out of pocket cost on select products. These messages are essentially an electronic alternative to the paper-based coupons. By avoiding paper-based coupons, you can increase your opportunities and save the customer from having to rely on a coupon from the doctor.

Preferred PatientRx™*

With Preferred PatientRx, you can develop a prescription discount program for patients by defining the age categories you want included in the program, and the discount that you want applied, as well as the drug categories, such as Brand, Generic or OTC. Preferred PatientRx will capture the claims and, using a mix of analytics, electronic interventions, and partnerships, will obtain patient assistance dollars for the pharmacy. RelayHealth will pay the pharmacy a guaranteed amount plus potential additional dollars once all of the patient assistance funds are received by RelayHealth. If so desired, these funds can be used to help offset the discounts that are offered to program members.